CultureFit – Rethinking products, opening up new markets
International professionals and their families have long been a relevant part of the German market – with their own expectations and needs. Those who understand them can tap into new customers, increase sales and strengthen their brand.
With CultureFit™, we transform existing products and services for international target groups.
We analyse how offers are perceived, work out their added value for the integration of skilled workers and design language, processes and service experiences in such a way that they are clear, culturally sensitive and effective.
The Problem
Products without a connection
Many products and services are difficult for international professionals to understand. Contracts, tickets or insurance policies seem complicated and are used less frequently – even though the need is there.
The Solution
CultureFit makes you connectable
We transform existing products and services for international target groups who already live and work in Germany. Language, processes and services are designed in such a way that they are clear, culturally sensitive and accessible.
Your Benefit
More market, more loyalty
Companies tap into new customer groups, increase their service quality and create trust. This creates real added value for international specialists – and long-term loyalty for brands.
CultureFit makes products and services clear, culturally sensitive and effective. This creates real added value for international target groups – and new opportunities for companies that utilise diversity as a growth driver.
Discover how your products can become CultureFit.